NEVER GIVE UP: PERSEVERANCE, PERSISTENCE AND DETERMINATION AT WORK
By Lyndsay Swinton
“Never, Never, Never Give Up” said Winston Churchill, UK prime minister, [actually, we think it was never give in] after heavy Blitz bombing in World War II. We know in our bones that perserverance, persistence, and determination are sold character strengths. But when the pressure is on, why do some dig deep and others buckle under the strain?
Dragon's Den is a worldwide TV phenomenon where budding entrepreneurs seek financial investment from wealthy business investors, for a share of their company. The 'dragons' play with their victims unless there is a scent of money to be made, then, they get serious. Viewers can quickly learn what it takes to be a successful entrepreneur.
There are many factors at play. [These include] Presentation skills, ability to stay calm under scrutiny, financial acemen, track record, potential, energy, oh and a great product. But one over-riding success factor is staying power—to never give up, even when the odds are stacked against you.
My recent favorite was Sharon Wright. She had worked doggedly for the past 2 years designing, testing, and selling a product to simplify fitting domestic cabling through cavity walls. She made UK Dragon's Den history by having all 5 potential investors discuss who was best placed to work with her, and offering more money than she'd asked for.
“Our greatest weakness lies in giving up. The most certain way to succeed is to always try just one more time” Thomas A Edison
Nothing is so good or so bad that you can't make some sense from it. You might have to work a little harder or change your focus a little, but never give up.
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